It is easy to say that, although small electric aircraft are at last selling, they are a negligible part of the overall aircraft market. Mistake. They will work up from the bottom to be mainstream. Airbus, Boeing and Rolls Royce know this, but many others are sleeping through the future. Some of the successes are from small companies.

Expect seven-times the air traffic in 2050 increasing greenhouse gas X4 unless something radical happens. Elon Musk has made interesting statements about electric aircraft over the years. His Tesla will survive and prosper: if Tesla investors stop investing the Chinese will snap it up. Either way, somewhere down its list of priorities will be reinventing pure electric aircraft, so what does Tesla bring to the table?

Something strange is happening. Car manufacturers are issuing a flood of plug-in hybrid cars. The consumer is spoiled for choice with Mini, BMW, Skoda, Volvo, Porsche, Mercedes and others joining in.

Hydropower takes years to install and it can drown vegetation creating years of methane, a potent greenhouse gas. Dams have burst in three countries recently. Fortunately many better options are available or emerging. The strong trend now is to making electricity where you need it, from your solar watch to your village microgrid. Both are evidence of another trend which is the ability to move your zero-emission electricity generation.

Plug-in electric cars are forecast by IDTechEx to sell over 25million units per year in 2029 making up around 30% of total sales by that point. However, electrification does not stop at cars; buses, trucks, construction, mining, two-wheelers, boats, aircraft, and more are all progressing towards electric drive. This combined market shift makes the technologies enabling this transformation a key battleground with plenty to win and lose.